Interested is interesting.
First we shouted. Then we spoke to. Now we speak with. Welcome to the
conversation.
If you’re not interacting with your customers, someone else is. Because the
smart marketer knows who holds the remote, who wields the mouse and who has the
power to turn the page faster you can say “It’s our birthday but you get the
presents.”
Interaction is the currency of consumer loyalty. To borrow a phrase from a
dating manual, ‘interested is interesting’.
And no, interactivity is not exclusive to the internet. Interactivity is handing
your brand over to your customers. Giving them shares in your communication.
Natural selection found that offspring who look like both parents have a better
chance of not being eaten.
Let your customers create your brand and they won’t eat you. Unless you make biscuits.
It’s not just a philosophy we reserve for our ideas. You’ll feel it in the way we do business.
Interaction and co-creation is fundamental to our strategic and creative process. Don’t worry, you won’t have to write your own ads, but you will feel like our work is borne of your brand.
Besides, we have to charge you for something.
Call us and come in for a chat. Or even a conversation.